Blog: Shipping must 'stand out' in recruitment drive
Rachel Gurnett blogs on National Careers Week and the Careers At Sea campaign
The UK has a very
diverse economy, with many different industries and trades competing to attract
the talents of an equally diverse group of people entering the jobs market.
In that environment
it is all the more important for the shipping industry to stand out from the
crowd. A career at sea comes with its
challenges and difficulties of course, but seafaring is a career that gives
people from all backgrounds the opportunity to succeed.
That is why the
Careers at Sea campaign sponsored National Careers Week for a second year
running, hosting Tidal Tuesday – a day dedicated to promoting the merchant navy
to young people. Companies, employers, colleges and Careers at Sea Ambassadors
across the UK joined in the focus day to promote cadetship and apprenticeship
opportunities. With their nation-wide support, we were able to reach young
people and careers advisers who may have never considered our industry as a
What is clear to me is that there is talent out there and people genuinely are interested in a career at sea – we can see that from the thousands of young people who visited our website throughout Tidal Tuesday.
But we need to provide a way of converting that nascent interest into higher queries and applications. Careers at Sea is working hard to ensure that the information on maritime careers is out there; there are pathways into the Merchant Navy and we encourage you can be part of it. We are being more ambitious and continuing to sponsor careers fairs and initiatives like National Careers Week, with the support of our Careers at Sea Ambassadors, colleges and companies alike.
So why not join us in
our campaign? Our Ambassadors are a brilliant team of people with a variety of
seafaring backgrounds who give their free time to share their experiences with
schools and youth groups across the UK. You can support them in their work;
whether that be joining the Careers at Sea Ambassador team, hosting open days
or sharing some of the work they are already doing. To reach our ambitious
goals, we need to grow our volunteer team. Schools and careers advisers all
over the UK want to hear more from us, so let’s help spread the word!
If you’ve had
seafaring experience, I’d encourage you to consider becoming an
Ambassador. If you know people who do, share this information with them. You can find out more here.
Now is the time to actively spread the word of the fantastic opportunities at sea to the future generation of seafarers. Help them be part of it!